MANIFESTO
“I don’t just make jewelry, I create pieces that collect memories”-Susana Vega
Susana Vega was born amongst jewels and goldsmiths inside her family’s jewelry workshop in Tovar, Mérida, Venezuela. Making jewelry is a part of Susana’s family heritage–a legacy that she carries in her blood–and one that she proudly and passionately represents.
“And it is that if we look deeper we can find a world that seems magical, just as we can see in the snails that have a divine perfection between the tangible and the intangible... they seem like coincidences, but no!
Nor is it a coincidence that goldsmithing is that heritage of which I am so proud. It's magical, it's not a coincidence.” –Susana Vega.Susana’s brand was born in Venezuela in 2008 when she decided to start using the techniques and craftsmanship learned from her family to create her own aesthetic and vision. Susana wanted her jewelry to speak for itself while still having a soul and a personality. Susana finds constant inspiration in nature, art, and in Latin women. Susana invites her muses to travel through time and space, to the places she loves while feeling fabulous, causing intrigue, and catching the attention of those who see her.
After moving to the USA in 2018, the brand was relaunched–identifying its place in the market while remaining faithful to the original craftsmanship and brand identity. The most recent collection is inspired by the golden circles, the Fibonacci sequence, that take us to the root and to the beginning of everything–the essence of what we can now perceive with our eyes. The collection combines splendor with a union of materials never explored by Susana.
Susana is the 2022 Pitch to LAFS Accessories Designer of the Year at the Latin American Fashion Summit. She was most recently featured in the CFDA’s LatinX Heritage feature and was included on the list of Vogue Mexico’s trendy, anti-minimalist and colorful accessories of the year by Vogue Mexico. Her designs were featured on the Cover of Vogue Latin America’s August 2022 issue on Gloria Estefan. Susana was also most recently named as one of OK VENEZUELA’s most successful personalities of 2022.
Currently Susana Vega Jewelry has her own direct-to-consumer business and has partnered with retailers including Moda Operandi, Intermix, Kirna Zabete, and Fashion Kind among others.